NAIROBI, Kenya, Dec 1 – Kenyans now prefer online calls to normal phone calls as the level of internet penetration increases in the country seeing people opt to use social platforms to make their calls, new industry data shows.
The latest industry data from the Communication Authority (CA) shows that total outgoing mobile voice traffic declined to 18.9 billion in the quarter running from July to September 2022 from 19.2 billion minutes recorded during the April to June quarter.
“The decline is attributed to the increased preference and uptake of VoIP services, especially in urban areas where fast Internet connections are readily available,” said CA.
Voice over internet protocol (VoIP) is a type of phone system that uses an internet connection to make and receive calls, rather than traditional landlines.
The drop in outgoing mobile traffic comes at a time of increased popularity for social media platforms such as WhatsApp, Instagram, and Facebook, which offer online voice calls and also video calls.
In the period, total internet subscriptions grew by 1.5 per cent to 48.3million from 47.6million in the previous quarters while broadband subscriptions grew by 5.7 per cent to 31.8million from 30.1million.
Safaricom PLC recorded the highest market shares in fixed data subscriptions at 35.6 per cent followed by Wananchi Group at 25.5 per cent then Jamii Telecommunications at 22.1 per cent.
The quarter under review was marked by increased activity across mobile network platforms due to the busy electioneering period.
Consequently, active mobile subscriptions (SIM Cards) grew to 65.5 million from 64.7 million recorded in the previous quarter representing a growth of 1.2 percent.
This translated to a mobile (SIM) penetration level of 132.5 percent.
Mobile money subscriptions increased to 37.4 million from 37.2 million reported during preceding period, representing a penetration level of 75.7 percent.
As at September 30 2022, there were 60.7 million mobile phone devices connected to mobile networks, out of which 32.9 million were feature phones while 27.9 million were smartphones.
The penetration rates for feature phones and smartphones as a percentage of the total population was 66.5 and 56.4 per cent respectively.
There were 278 million cyber threat incidences received by the National Kenya Computer Incidence Response Team (National KE-CIRT) during the period, with 5.3 million advisories issued to various targeted stakeholders.